The Deskless Report

The Deskless Report

The Deskless Report 

Nudge surveyed 865 deskless workers and 300 deskless leaders to answer one question: “What’s the state of the deskless workforce?”

Read the Report

Deskless Report cover

In June 2021, Nudge surveyed 865 deskless workers and 300 deskless leaders, and collected data from Nudge’s 55,000 frontline users, to answer a question: “What’s the state of the deskless workforce?”

In exploring the viewpoints of both workers and leaders, this report delves into the disconnect between them – the gaps between what workers want and what head office is providing. In this report, we’re looking at who deskless workers are, and what they desperately need in order to do their jobs. But we’re also looking at the role of the deskless leader: what keeps them up at night, how they’re prioritizing the employee experience, and what they’re investing in next year and beyond.

Read the full report to learn: 

  • What drives engagement and motivation in deskless workers
  • The #1 challenge facing deskless leaders right now
  • The state of deskless worker communication
  • The state of deskless worker feedback 
  • How leaders are investing in employee experience in 2022

Read the Report

Here’s a glimpse at what we found: 

  • 36% of deskless workers currently want to quit their jobs
  • Turnover is the #1 challenge facing deskless leaders right now
  • 39% of workers don’t feel heard by their organization
  • 59% of workers say the communication they receive is somewhat or not-at-all useful

Forrester Total Economic Impact™ Study

Forrester Total Economic Impact™ Study

The Total Economic Impact of Nudge

Download Forrester Consulting’s Total Economic Impact™ Study to see how Nudge delivers 484% in ROI!
Forrester_TEI Report book cover | Nudge

The quantified benefits that Forrester identified in this Nudge-commissioned Total Economic Impact™ study are: 

  • A 3-5% increase in same store sales: education and readiness campaigns improved associate confidence and their ability to recommend, cross-sell, and upsell. 
  • A 10% higher retention rate for deskless workers: improvements in the employee experience lead to a more engaged workforce and less turnover. 
  • 60% more efficient communication between store managers and frontline: replacing fragmented, time-consuming communication channels led to quicker and more effective communication, and shorter pre-shift meetings. 

The results? A three-year 484% return on investment.

Download the study to see the full calculations and key findings. 

Forrester TEI report_infographic | Nudge

For its Total Economic Impact™ study, Forrester interviewed four Nudge customers in the retail and foodservice industries to understand the costs and benefits associated with the investment. The key challenges that Forrester found Nudge solves for are: 

  • Diluted and inconsistent communication to the frontline
  • Low employee engagement leading to high turnover
  • COVID-19 driving the need for agile change and timely communication 
  • Store managers overwhelmed by communication with head office
  • Legacy one-way communication channels lack analytics or real-time insights

Want to learn more? Download the study today!

How mobile technology is transforming workplace performance

How mobile technology is transforming workplace performance

REPORT

How mobile technology is transforming workplace performance

 

The world is going mobile.

79% of the global population and nearly 100% of North American and European employees are mobile phone users. Companies that leverage this fact are more successful in engaging, informing, monitoring and rewarding their frontline employees.

Download the 24-page report to discover:
  • Why employee communications need to go mobile
  • How to manage today’s distributed workforce
  • Using mobile to cross the last mile of communications

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Crossing the Last Mile: Engaging Frontline Workers to Improve In-Store Experience

Crossing the Last Mile: Engaging Frontline Workers to Improve In-Store Experience

REPORT

Crossing the last mile: Engaging frontline workers to improve the in-store experience

 

Why is it that countless promotions, initiatives, and product launches that look great on paper, fall flat on the sales floor? Finding the key to unlocking the potential of frontline teams is no easy task and ensuring flawless in-store execution is even harder. The ability to reach, engage and activate frontline teams is increasingly becoming the ‘last mile’ challenge for retail and foodservice organizations as they strive to improve in-store experience and performance.

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Your guide to getting started with BYOD

Your guide to getting started with BYOD

REPORT

Your guide to getting started with BYOD

 

Empowering employees to use their smartphones at work has become imperative for retailers and foodservice providers. Why? Frontline employees will use their personal devices at work, whether you’ve encouraged them to or not.

By empowering your frontline employees to use their devices as a workplace tool, you’ll unlock benefits such as improved customer service, increased productivity and sales, valuable employee feedback, better employee retention, and increased employee engagement.

The first step in getting there is through the design and implementation of a great ‘bring your own device’ (BYOD) policy. We’ve created a guide to walk you through the steps, with a BYOD policy template included.

Download the 16-page guide to discover:
  • The top benefits of BYOD
  • What to consider prior to implementation
  • How to make the most of your BYOD strategy
  • What effective BYOD policies look like in action
  • A template to build out your own BYOD policy

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Proven ROI of 484%

Forrester Consulting's Total Economic Impact™ study found a 484% ROI with Nudge!*

*over three years.