Make 2020 the year of employee experience
EX is inextricable from CX and the same principles for excellence apply.
Build retail teams committed to reinforcing brand promise
As brands embark on their journey to optimize the customer experience and drive better financial outcomes in 2020, employee brand engagement will continue to surface as one of the top business priorities for retail executives.
Fluctuations in consumer confidence and a highly competitive labor market continue to add complexity to the industry, but the retailers who emerge as category leaders will be the experience-driven brands that focus on their employees as a key differentiator. Watch our 45-minute webinar featuring acclaimed brand leadership expert Denise Lee Yohn.
We’ll dig into the following topics:
- The importance and impact of employee brand engagement
- Real-world examples of employee brand engagement done right and how retailers can operationalize
- Culturally inspiring your employees to be brand ambassadors and tactically enabling them to deliver on customer experience
Denise Lee Yohn
Brand Leadership Expert | Bestselling Author
Denise has 25+ years of experience working with world-class brands, speaking to thousands at international conferences, corporate events, and CEO groups, including TEDx, the Consumer Electronics Show, the National Restaurant Show, Facebook, Lexus, and NFL. By reverse-engineering great brands and exceptional organizations, Denise has worked with businesses to increase their competitive advantage, overcome challenges of changing landscapes, and engage both customers and employees.
Chief Customer Officer, Nudge Rewards
One of the industry’s most prominent evangelists for frontline employee experience, Jordan Ekers is a mobile technology entrepreneur and co-founder of Nudge Rewards. He’s worked with leading brands in retail, foodservice, and hospitality to design new, transformative approaches for executing on brand promise by empowering frontline teams. Jordan has been a speaker and conference chair at major industry events, such as NRF Big Show and the Future Stores series.