National telecom carrier doubles smartphone pre-orders by empowering staff with Nudge

TELUS is an organization that relies heavily on its associates’ knowledge and expertise to drive sales and customer loyalty. Driving and fostering this level of employee engagement, however, becomes difficult in a large-scale organization with such a complex infrastructure of corporate-owned and franchise retail locations, as well as corporate clients.

With Nudge, the telecommunications carrier was able to replace its various tools and ad-hoc communication cascade with one dedicated platform, purpose-built to drive knowledge retention and boost engagement. Read our case study to learn how TELUS uses Nudge to:

  • Increase smartphone pre-orders by 84% YoY
  • Share over 24,000 best practices and feedback between teams and locations
  • Send over 1,300 employee recognition pins
Read our case study today!

“We need our field communications to be more agile than ever before. To stay ahead of the competition, we update our pricing and promotions strategies in real-time, which requires a faster way to notify and reinforce changes with our associates. Instore huddles and intranet updates alone weren’t going to be sustainable this year. We knew we had to equip our store teams with the latest information through the most accessible tool to quickly and effectively respond to the market.”

— Tania Walsh, Communications Manager

TELUS case study | Nudge

National telecom carrier doubles smartphone pre-orders by empowering staff with Nudge

TELUS is an organization that relies heavily on its associates’ knowledge and expertise to drive sales and customer loyalty. Driving and fostering this level of employee engagement, however, becomes difficult in a large-scale organization with such a complex infrastructure of corporate-owned and franchise retail locations, as well as corporate clients.

With Nudge, the telecommunications carrier was able to replace its various tools and ad-hoc communication cascade with one dedicated platform, purpose-built to drive knowledge retention and boost engagement. Read our case study to learn how TELUS uses Nudge to:

  • Increase smartphone pre-orders by 84% YoY
  • Share over 24,000 best practices and feedback between teams and locations
  • Send over 1,300 employee recognition pins
Read our case study today!

“We need our field communications to be more agile than ever before. To stay ahead of the competition, we update our pricing and promotions strategies in real-time, which requires a faster way to notify and reinforce changes with our associates. Instore huddles and intranet updates alone weren’t going to be sustainable this year. We knew we had to equip our store teams with the latest information through the most accessible tool to quickly and effectively respond to the market.”

— Tania Walsh, Communications Manager

TELUS case study | Nudge

Proven ROI of 484%

Forrester Consulting's Total Economic Impact™ study found a 484% ROI with Nudge!*

*over three years.