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Speciality retailer fast-tracks a “digital reinvention” during the pandemic using Nudge

Mastermind Toys takes the in-store experience very seriously. So when when the pandemic led to waves of lockdowns and shopping restrictions, the speciality toy and book retailer needed to act fast to bring the same next-level experience to its digital channels.

Mastermind Toys saw an opportunity to drive agility and rapid change through effective communication. Read our case study to learn how Mastermind Toys uses Nudge to:

  • Turn associates into “digital ambassadors” by increasing staff confidence in showcasing the online experience to customers by 24%
  • Gather over 35,000 best practices and feedback
  • Share over 45,000 messages between teams and locations

“I’m constantly impressed by the insights we receive from our store associates that give us a direct line into the challenges, celebrations and experiences of our customers. It helps us to quickly innovate how we set the trends in retail.”

— Sarah Jordan, CEO

Mastermind Toys Case Study image | Nudge

Speciality retailer fast-tracks a “digital reinvention” during the pandemic using Nudge

Mastermind Toys takes the in-store experience very seriously. So when when the pandemic led to waves of lockdowns and shopping restrictions, the speciality toy and book retailer needed to act fast to bring the same next-level experience to its digital channels.

Mastermind Toys saw an opportunity to drive agility and rapid change through effective communication. Read our case study to learn how Mastermind Toys uses Nudge to:

  • Turn associates into “digital ambassadors,” increasing staff confidence on digital platforms by 24%
  • Gather over 35,000 best practices and feedback
  • Share over 45,000 messages between teams and location
Read our case study today!

“I’m constantly impressed by the insights we receive from our store associates that give us a direct line into the challenges, celebrations and experiences of our customers. It helps us to quickly innovate how we set the trends in retail.”

— Sarah Jordan, CEO

 

Mastermind Toys Case Study image | Nudge